How to Build Customer Loyalty Learn from Chipotle
In times of crisis, we have the opportunity to connect more deeply with all our customers. The question is how to find the answer in this video sequence. This time, learn from American fast food restaurant Chipotle Jenny. As is typical in Mexico, you just wanted to build your customer base and society as a whole during a pandemic, right?
How to Build Customer Loyalty Learn from Chipotle
Their followers from the Mayan world for the initiative they did, like many companies doing now, was the first thing they did was to spread the message of health and safety both at home and in the office. That was it. They then held an event called Virtual Celebrity Hangouts, inviting celebrities just 2/3 days after promoting their distribution.Of course, they still have to sell, right?
There are promotions so people want to be delivered later. So for his three consecutive programs they ran, they measured the extent to which people in cyberspace commented or agreed with their program positively. Britons who felt created by a variety of activities turned out to be no different than they were pre-pandemic.
The point is, we didn't know how effective it would be until then.Precisely at the end of March 29, 2020, they took the initiative to raise funds and employees have Use all your infrastructure to bring people in, actively help your healthcare workers, and as soon as that spike happens, jump to the media and jump on the cement and leave comments posted against Chipotle . Now, what do we learn from this, my friends, that action is more eloquent, yes, the name of action is the most chaste thing we can speak of? about it.
But what moves people makes them so empathetic that we believe that people are taking real actions not for our benefit, but for the benefit of others and health care workers. When Cepot decided to use all of its infrastructure, existing staff had to work together to raise funds.
Hello, help me medical workers, I hear the message. The message is conveyed to customers and Indonesian people through actual actions, not words or meimei.
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